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Prime Time

Prime Time

  • $ 2400

Prime Time does double duty as a primer for both eyes & lips, providing long lasting color. This revolutionary primer will prevent eye make-up from smudging and creasing, while keeping eyeshadows vibrant throughout the day. Use Prime Time on your lips to prevent feathering and keep lipstick or lipgloss from fading. As an added benefit, Prime Time can be used as an eyeshadow highlighter.



  • Prevents your eye makeup from smudging and creasing.
  • Prevents your lipstick or gloss from feathering and fading.
  • The first step to the perfect makeup application.
  • Immediately makes eyes appear brighter and bigger.
  • Keeps your eye and lip color lasting longer and looking vibrant throughout the entire day.
  • 4-in-1 product; Not only an eye and lip primer but it also doubles as a concealer and highlighter.
  • Cuts down on the need to reapply makeup throughout the day.
  • Light to Medium color
  • Can be used to highlight bone structure.
  • Apply the Prime Time product to the lips as base for any lip product. This will help the product stay on longer and make the product's pigment more vibrant. 
  • To achieve more defined brows: take a synthetic brush, dip it into Prime Time and carve out the arch and tail under your eyebrows. This will clean up any mistakes you made when filling in the brows and make them appear more full.

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